In London fand am Wochenende das Vogue Fashion Festival statt, bei dem Vorträge und Panel-Diskussionen von und mit wichtigen Mode-Experten gehalten werden. Eine Frau brillierte ganz besonders: Natalie Massenet, Gründerin von net-a-porter und Vorsitzende des British Fashion Council, hielt einen Vortrag über ihre bisherige Karriere und wählte dafür einen besonders spannenden Weg: Auf dem neu gegründeten instagram-Kanal „Nataporter – My stories so far“ zeigt sie weise Sprüche, alte Bilder und Zeitungsartikel. Die Power-Point-Präsentation 2.0, sozusagen. Es ist die bebilderte Geschichte einer der wichtigsten Frauen Großbritanniens in der Modewelt – und wir können noch einiges lernen.
Natalie Massenets Lektionen für’s Leben:
- If you want success, be unique
- The harder you work, the luckier you get
- There is no recipe for success – it is as unique as you are
- Sometimes it’s easier to get something big if you divide it into small amounts – I started by calling 30 people and asking them for £10,000 each
- Why be like everybody else? Try to be like yourself
- You only get one chance to make a first impression
- Follow your instincts:I was told by a very respected American buyer that my first idea – to launch a range of luxury scented candles – would never work because nobody would ever spend more than a dollar on a candle. My other idea was a coffee bar chain. Evenutally I realised I had to go with my instincts
- Don’t be afraid of what’s on the other side of the mountain
- As long as you put your consumer first there is no tension
- Everything has to start somewhere and usually it’s small
- People think success looks like a direct line but actually it’s a very wiggly line
- Sometimes the plan you have for yourself doesn’t always turn out to be the plan
- There is no „i“ in team
- Never be afraid of what is on the other side of the mountain
- When you visualise something with self-belief the universe conspires to help you – you still have to work hard but it can happen
- Plan the best you can and then jump in and go for it. Adapt as you go. That’s how progress happens
- Why walk when you can run
- Don’t sleep on the job
- Make yourself indispensable
- Be nice to everyone because you will come across them again
- The only limits are the ones we put on ourselves
- Once you start a business you have to grow it and grow with it – starting a business is not just for Christmas
- People ask me if it’s hard being an entrepreneur and a mother. It is.
Journelles ist das grösste unabhängige Mode-Blogazine in Deutschland und wurde 2012 von Jessie Weiß gegründet. Die 37-jährige Unternehmerin legte 2007 den Grundstein für die Modeblogosphäre mit dem Netz-Urgestein LesMads und arbeitet seither als Journalistin, Moderatorin und Kreativdirektorin.
51 Antworten auf „Natalie Massenets Geschichte auf instagram: Nataporter – My stories so far“
Ich habe Natalie Massenet bewundert bis ich herausgefunden habe, dass ihr Mann (Hedge-Fund-Manager) ihr das Startkapital für ihr Unternehmen zur Verfügung gestellt hat – quasi als Spielgeld. Sie hatte also 0 Risiko… sicher hatten viele ander tolle Frauen die gleiche Idee, aber leider keinen Typen mit dem nötigen Kleingeld – von daher beeindruckt mich ihre Geschichte nicht wirklich…
Immer diese Floskeln. Fehlt nur noch ‚work hard, play hard‘.
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